| History
of American Motorcycle Trading Co.
In
1992 we started buying and selling pre-owned Harley-Davidson
motorcycles. This was back when you could not go to
a Harley dealership and buy a bike and ride the same
day. You had to put your name on a list and wait up
to one year to get a new Harley. We were literally
scouring the country in search of clean used bikes.
The Harley stores did however have a large selection
of t-shirts, boots, belt buckles and collectables thus
we referred to them as the “Boutique”.
In our advertising we would say, ”If you want
to buy a t-shirt visit your nearest Harley-Davidson
Boutique”. If you want to buy a motorcycle and
Ride Today rush over to American Motorcycle Trading
Co pick one out and ride today.
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We
registered our name with the Secretary of State in
1996 and opened up at 1100 E. Division st. in Arlington.
We set up a complete service and parts department.
We were selling so many bikes we realized the importance
of checking the bikes out from front to back. This
is when we developed our 32 point safety and electrical
check. If the bike needed tires brake pads or service
we got it ready! We wanted our customers to experience
the best possible pre-owned Harleys in Texas! People
still come into our show room and ask where we keep
the used bikes? We tell them that they are all used
but are in excellent cosmetic and mechanical condition.
In 1996 Big Dog and American Ironhorse we starting
to build a sell bikes to help meet the demand. The
early bikes were somewhat unreliable, we serviced a
lot of the early customs and earned a solid service
reputation.
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In
2003 we were literally running out of space so we moved
to our current location at 2925 E. division st., Arlington.
We bought a 24,000 square foot building and 4 acres
of parking lot. The extra parking lot will afford us
the opportunity to expand when needed.
We
saw the potential amidst the custom bike craze and
started selling pre-owned Custom bikes. Brands like
American Iron Horse, Big Dog, Covington, Titan, & BMC
to name a few. The newer customs are superior quality
when compared to the early days, however the suggested
retail prices have been steadily going up. The new
Fuel Injected Big Dogs and American Iron horse bikes
are $39,000 plus! We specialize in extra clean low
mileage custom bikes for 30%-40% less than a new one.
We recognize that the first owner takes a “BIG” hit
however the second owner gets an amazing dollar value.
This combined with our 32 point inspection affords
the buyer a high quality pre-owned custom at value
worth bragging about. We have been around for fifteen
plus years, with our excellent service, quality bikes
at a second owner value, you owe it to yourself to
pay us a visit in our show room or on line at www.sellharleys.com.
We
now sell bikes all over the world; we are an E-bay
Power Seller. We ship bikes all over the country; our
central Texas location makes shipping convenient and
affordable. We are constantly picking up new customers
at DFW airport and sending them back to their home
state on their new motorcycle!
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